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如何创新推动农村电子商务的健康发展,政府、电商平台、农民皆大有文章可做。农产品电子商务平台正悄然成为农村电商创业的核心驱动力。政府应鼓励农产品电子商务服务提供商不断创新服务产品,帮助农民降低成本,为农产品网上流通提供必要的技术与经验支持。本文通过对“互联网+农产品”现状分析,找出了农产品电子商务发展中的主要问题,提出了有针对性的对策建议。
How to innovate and promote the healthy development of rural e-commerce, the government, e-commerce platform, farmers have a lot of articles to do. E-commerce platform for agricultural products is quietly becoming the core driving force for rural e-commerce startups. The government should encourage agricultural e-commerce service providers to continuously innovate service products, help farmers reduce costs and provide the necessary technical and empirical support for online circulation of agricultural products. Based on the analysis of the current situation of “Internet + Agricultural Products ”, this paper finds out the main problems in the development of agricultural products e-commerce and puts forward some countermeasures and suggestions.