本文论证了中国古代文人的“号”、“自况”、“自题像赞”的文化内涵 ,往往与当时社会历史、政治气候、民族传统、文化心理等有着非常紧密的联系 ;浓缩着广阔的社会生活 ,积淀了深厚的历史文化内容 ;是作家志趣、爱好、德行、情操、经历 ,以及审美倾向的全息摄影 ,具有不可替代的认识意义和审美意义。 This paper demonstrates the cultural connotations of the ancient Chinese literati in number, self-status and self-title, which often have very close relations with the social history, political climate, national tradition and cultural psychology. Has accumulated profound historical and cultural contents. It is a holographic image of the writer’s hobbies, hobbies, virtues, sentiments, experiences and aesthetic tendencies, and has irreplaceable meanings and aesthetic meanings.