企业的不正当竞争必然导致市场垄断,垄断反作用于市场,抑制市场机制效能,既损害消费者利益,使企业丧失活力,又扰乱市场秩序,破坏市场稳定。因此,应遵循诚实、守信、自愿、公平原则,充分发挥市场机制作用,通过进一步加强立法和监督,规范市场主体和市场行为,消除各种不正当竞争因素,建立良好的市场竞争秩序。 Unfair competition in enterprises inevitably leads to market monopoly, monopoly counteracting the market and curbing the effectiveness of the market mechanism, thereby damaging the interests of consumers, depriving the vitality of enterprises, disrupting market order and undermining market stability. Therefore, we should follow the principle of honesty, trustworthiness, voluntariness and fairness, give full play to the role of market mechanism, and establish a good order of market competition by further strengthening legislation and supervision, standardizing market players and market behaviors, eliminating various factors of unfair competition.