在我国大众传播学领域,公信力这一概念近几年的研究重点仅限于大众媒介的公信力。例如黄晓芳的《公信力与媒介的权威性》,郑保卫、唐远清的《试论新闻传媒的公信力》,廖圣清、李晓静、张国良的《中国大陆大众传媒公信力的实证研究》等,以及由喻国明主编的我国第一套关于大众媒介公信力的专著系列——《大众媒介公信力理论研究》、《大众媒介公信力测评研究》,应该说关于我国大众媒介公信力的研究已经形成了初步的基础理论框架和系统性的理论探讨与梳理。 In the field of mass communication in our country, the concept of credibility has only been limited to the credibility of the mass media in recent years. For example, Huang Xiaofang’s “credibility and the authority of the media,” Zheng Baowei, Tang Yuanqing’s “On the credibility of the news media,” Liao Shengqing, Li Xiaojing, Zhang Guoliang’s “Empirical Study of the credibility of mass media in Mainland China,” and edited by Yu Guoming China’s first series of monographs on the credibility of the mass media - “the study of the theory of the credibility of the mass media” and “the study of the credibility of the mass media” should be said that the research on the credibility of the mass media in our country has formed a preliminary basic theoretical framework and a systematic Theoretical discussion and combing.