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在简单梳理滕州市滨湖镇旅游发展的大背景以及优势条件的基础上,分析其在发展中所遇到的开发与保护的矛盾、旅游发展起步晚、煤矿多空气差、人才缺乏管理滞后的问题,进一步提出了突出旅游产品特色、改进生产技术、加强服务人员素质、加强品牌宣传的措施,以便使滨湖镇的旅游产业更好的发展,增加地区经济,改善人民的生活质量。
On the basis of simply reviewing the background and advantageous conditions of tourism development in Binhu Town of Tengzhou City, this paper analyzes the contradictions between development and protection encountered in the development, the late start of tourism development, the poor air quality in coal mines, the lagging management of talent shortage Problems, further proposed to highlight the characteristics of tourism products, improve production technology, enhance the quality of service personnel, strengthen brand awareness measures to make the tourism industry in Binhu better development, increase regional economy and improve people’s quality of life.