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钱的艺术:电视剧的投入与产出 一部20集的电视剧,从策划到拍摄,再从后期制作到发行,说慢,弄它个三年五载的,不搞出个精品不罢休;说快,十来个月收回成本,也不是一件特别难的事,关键看你想要什么。赚钱的当然是商业剧,但“主旋律”的剧目不一定就非得赔钱,这要看操作和时机。成功的商业剧,蕴藏着一次成功的市场商业策划,操作手可以利用自己的头脑,完成常人看来难以完成的事情。比如40集的电视连续剧《康熙王朝》,制片人刘大印的操作成功,就具有说服力。大制作带来的不光是一个好的运作模式,也带来
The art of money: TV drama investment and output A 20 episode TV series, from planning to filming, and then from post-production to distribution, said slow, get it for three years and five contained, do not engage in a fine do not give up; that Fast, ten months to recover the cost, nor is it a particularly difficult thing, the key to see what you want. Of course, making money is commercial, but the “main theme” of the show may not necessarily have to lose money, depending on the operation and timing. Successful commercial drama, contains a successful business planning in the market, operators can use their own minds, to complete the ordinary people seems difficult to accomplish things. For example, 40 sets of television series “Kangxi Dynasty”, the producer Liu Dayin operation is successful, it is convincing. The big production brings not only a good mode of operation, but also brings