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广播电视报,主要是省级广播电视报的行业近来呈整体性弱势。北京广播电视报免费发行的失败,表明市场环境已经发生大的改变。据了解,全国范围内期发行量在10万份以上、年广告额在500万元以上、还未亏损的广电报现在已屈指可数。
Radio and television newspapers, mainly the provincial radio and television industry recently showed the overall weakness. The failure of the free distribution of Beijing Radio and Television Newspaper shows that the market environment has undergone major changes. It is understood that the circulation throughout the country in more than 100,000 copies, the annual advertising in more than 500 million yuan, not yet a loss of broadcasters now have a handful.