进入21世纪以来,中国客车市场的发展特点与上世纪末相比较具有明显的区别。中国客车市场由上世纪后期粗犷的数量型增长阶段进入了本世纪的质量发展型阶段。在这种形势下,市场竞争更为剧烈,客车生产企业也面临更大的风险与生存压力。能够适时而变者,才能得到企业赖以生存的条件,因此企业只有把握市场竞争的发展趋势并适应这种变化,才能实现本企业的竞争目标。客车企业未来的竞争趋势也将从以下5个方面体现。 Since entering the 21st century, the development characteristics of China’s passenger car market have obvious differences compared with the end of the last century. The Chinese passenger car market has entered the stage of quality development of this century from the stage of the rapid growth of quantity and quantity in the latter part of last century. In this situation, the market competition is more intense, passenger car manufacturers are also facing greater risks and survival pressures. To be able to change in time in order to get the business survival conditions, so only by grasping the development trend of market competition and adapt to this change, in order to achieve the company’s competitive objectives. Bus company’s future competitive trend will also be reflected from the following five aspects.