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当前从国内外,各企业对信息需求发生了五大变化: 1、眼前信息转向预测信息。前几年很多中小企业争先收集眼前动态。而现在,除收集眼前的信息外,重点转向预测性信息,特别对生产发展变化和销售趋势十分感兴趣。 2、单纯市场信息转向政策信息、科技信息、市场信息并重。企业认识到政策对商品生产起着宏观控制的作用,新科学、新技术、新工艺的运用,决定某些商品的生命周期,因此除收集微观信息外,还收集经济政策、科技方面的宏观信息。
At present, from home and abroad, there are five major changes in the information needs of enterprises: 1. The current information turns to the forecast information. A few years ago a lot of small and medium enterprises first to collect the immediate dynamics. Now, in addition to collecting the immediate information, the focus has shifted to predictive information, with particular interest in production developments and sales trends. 2, purely market information to policy information, scientific and technological information, market information and both. Enterprises recognize that the policy plays a macro-control role in the production of commodities. The application of new science, new technologies and new techniques determines the life cycle of certain commodities. In addition to collecting micro-information, enterprises also collect macro-information on economic policies and science and technology .