石油销售范畴内的企业,要添加原有的竞争能力,就应创设营销路径,维持住零售商圈特有的营销地位。零售企业被划归成石油销售这一链条的下游,要更替偏旧的设计,创设独有的新品牌。凸显出品牌活力,以便吸纳更多客户。这样做,维持住了最佳的信誉层级,确认了高层级的企业形象。 Enterprises in the oil sales category should add their original competitive power and create a marketing path to maintain their unique marketing position in the retail business circle. Retail companies are classified as downstream oil sales chain, to replace the old design, the creation of a unique new brand. Highlight the brand vitality in order to attract more customers. In doing so, the best credit rating was maintained and the high-level corporate image was confirmed.