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运输业营销的主要问题@陈云卿运输营销首先指的是一种管理职能，可以理解为：分析；制定战略；制定、实施和监督旨在增加运输和其他服务量的措施；扩大运输市场以获得一定水平的收入和运输企业利润。运输营销的任务是制定正确管理运输产品需求的适当战略。因此，在进行战略营销
Key Issues in Marketing for Transportation Industry CHEN Yun-Qing Transport Marketing refers first to a management function that can be understood as: analyzing; developing strategies; developing, implementing and monitoring measures designed to increase the volume of transport and other services; expanding the transport market to A certain level of income and transportation business profits. The task of transport marketing is to devise an appropriate strategy to properly manage the demand for transport products. Therefore, the strategic marketing