对发展连锁商业的探讨谢朝凤近几年连锁商业被我国引进，商界人士对此寄予厚望。但是从整体上看，我国连锁商业发展并不理想，近期出现了新的问题。下面本文就我国连锁商业发展中存在的问题及对策作一些初浅的探讨。一、认识上有误区。误区之一：认为连锁商业是指对小型方... A Study of the Development of Chain Stores Xie Chaofeng In recent years, chain businesses have been introduced into China. Business people have high hopes for this. However, on the whole, the development of chain businesses in China is not ideal, and new problems have emerged recently. Below, this article makes some preliminary discussions on the problems and countermeasures in the development of chain businesses in China. First, there are misunderstandings in understanding. One of the misunderstandings: think that the chain of business refers to small parties...