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西藏地区位于我国西部,是一个以藏族为主的民族地区,人均收入和生活水平较低,基础设施建设落后,工业化和城市化水平不高,是个典型的欠发达地区。但是,西藏地区拥有特殊的自然地理条件和历史文化环境,构成了旅游业赖以生存发展的重要物质基础。因此,促进西藏地区扶贫项目的快速发展,必须大力推进产业结构调整,加快发展具有民族地域特色的旅游业,以实现旅游与扶贫的有机结合。旅游扶贫是以旅游开发为载体,以扶贫为目的,通过贫困地区的旅游开发真正起到扶贫功效,实现旅游业获利和贫困地区脱贫的双赢。
Located in the western part of China, the Tibet region is a minority region mainly characterized by Tibetan people. It has a low per capita income and living standard, a backward infrastructure construction, and a low level of industrialization and urbanization. It is a typical underdeveloped region. However, Tibet has special natural and geographical conditions and a historical and cultural environment, which constitute an important material basis for the survival and development of tourism. Therefore, to promote the rapid development of poverty alleviation projects in Tibet, we must vigorously promote the readjustment of industrial structure and accelerate the development of tourism with national and regional characteristics in order to achieve an organic combination of tourism and poverty alleviation. Tourism Poverty Alleviation is based on tourism development as the carrier and poverty alleviation as its objective. It realizes the poverty alleviation effect through tourism development in poor areas and realizes the win-win situation between tourism profit-making and poverty-stricken areas.