新与旧之间、规模与精准之间、线上与线下之间的矛盾和纠结,孕育着全新市场模式的诞生。2014年2月25日,第十一届CTR洞察中国趋势发布会在北京举行,本次发布会主题为“变革中的市场进化趋势”。CTR副总裁田涛表示:我们清晰地洞察到今天中国传媒与消费市场发生变革的主要动力。首先,正在进展中的城镇化进程导致的消费者价值观重塑;其次,中国互联网网民规模的扩大和互联网应用的深化。新与旧之间、规模与精准 Between new and old, between the size and precision, the contradiction and tangle between online and offline, gave birth to a new market model was born. On February 25, 2014, the 11th CTR Insight China Trends Conference was held in Beijing. The theme of this conference was “Evolution Trend of Market in Transformation.” Tian Tao, vice president of CTR, said: We clearly see the main driving forces behind the changes in the media and consumer markets in China today. First, the ongoing process of urbanization leads to remodeling of consumer values; secondly, the scale of Internet users in China is expanding and the use of Internet is deepening. New and old, between the size and precision