由中国国际公共关系协会和广州市人民政府主办,国内贸易部、国家技术监督局等有关部门支持的“中国明星企业暨名牌产品展示会”,在各地政府和行业部门推荐的基础上,评选出228家“中国明星企业”、411件“中国名牌产品”。1994年12月29日—30日,明星企业代表与专家、学者汇聚广州东方宾馆,共商中国名牌 Sponsored by the China International Public Relations Association and the Guangzhou Municipal People’s Government, and supported by relevant departments such as the Ministry of Domestic Trade and the State Bureau of Technical Supervision, the “China Star Enterprise and Branded Products Exhibition” was selected on the basis of recommendations from local governments and industry departments. 228 “Star Enterprises in China” and 411 “China Top Brand Products”. From December 29 to 30, 1994, representatives of star companies, experts and scholars gathered in Guangzhou Oriental Hotel to discuss China’s famous brands.