在市场竞争日益激烈的条件下,现代企业管理者们所面临的内外部环境更加复杂多变,如何提高决策者能力和水平、如何建立起科学决策机制及如何提高企业科学决策显得格外重要。以王老吉企业为例,论述了该企业在经营决策中是如何发现存在的问题,如何提出相关具体措施,最终如何实现自身企业经营决策的科学化的过程。 Under the circumstance of increasingly fierce market competition, the internal and external environment faced by modern business managers is more complex and changeable. How to improve the ability and level of decision-makers and how to establish a scientific decision-making mechanism and how to improve the scientific decision-making of enterprises are of particular importance. Taking Wanglaoji enterprise as an example, this paper discusses how the enterprise found the problems in the business decision-making, how to put forward the relevant concrete measures, and finally how to realize the scientific process of its own business decision-making.