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资本是一个企业所拥有的人、财、物、土地、技术、信息导所有有形和无形要素的总和。企业作为社会财富的创造者,作为生产要素的结合点,不仅要营运产品,更要全方位运营资本。 一、由产品经营向资本经营转变的条件 1、市场经济的一大特征是实现资源的最优配置,而一个企业的资源主要体现为包括人、财、物、土地、信息、技术等企业的资本。要使企业的资源得到最优化的配置、就要求企业除了实现产品营运最优之外,还要把企业的全部资本进行有效合理的配置和组合,以实现整体最优。 2、在计划经济向市场经济转变的过程中,我国的企业已实现了一次转变,即从生产型向产品经营型的转变,从而
Capital is the sum of all tangible and intangible elements of human, financial, material, land, technology, and information that an enterprise possesses. As the creator of social wealth, as a combination of production factors, an enterprise must not only operate its products, but also must operate its capital in all aspects. First, the conditions for the transition from product management to capital management 1. A major feature of the market economy is to achieve the optimal allocation of resources, and the resources of an enterprise are mainly embodied in companies including people, finance, property, land, information, and technology. capital. In order to optimize the allocation of resources for enterprises, companies are required to optimize and integrate their entire capital in order to realize overall optimization in addition to achieving optimal product operations. 2. In the process of shifting from a planned economy to a market economy, our country’s enterprises have achieved a transformation, that is, a change from a production model to a product management model.