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竞争,是现代企业永远无法绕开的问题。而面对大数据时代的来临,航空公司又能有哪些作为呢?近来,“滴滴”与“快的”这两款打车软件的激烈竞争,源于腾讯与阿里巴巴这两大互联网巨头在移动支付领域的角逐,现象背后是移动互联网及大数据时代的到来。面对这未有之格局,航空业又能有哪些作为呢?众所周知,航空业需求随季节波动巨大,而囿于机场及民航局的制度,运力布局则相对固定。因而,市场需求与运力供给无法完美匹配。
Competition is a problem that modern enterprises can never bypass. In the face of the advent of the big data era, what can airlines do? The recent fierce competition between the “drip” and the “quick” taxi drivers has come from Tencent and Alibaba. The big Internet giants compete in the field of mobile payment. Behind the phenomenon is the arrival of mobile Internet and big data era. In the face of this unprecedented pattern, what can be done by the aviation industry? As we all know, the demand of the aviation industry fluctuates greatly with the seasons, while the layout of the airport and the CAAC and transportation capacity are relatively fixed. Therefore, the market demand and capacity supply cannot be perfectly matched.