任何一家厂商的产品在市场上的竞争都要经历价格战、服务战、质量战和品牌战的过程,受各种内在外在因素的影响,不同的产品市场内发起这几次“大战”的顺序和程度可能不尽相同,但是,随着信息产品在技术、品质、成本等方面的日渐趋同,服务已然成为各IT厂商推行品牌战略的重要手段,也就 Any one manufacturer’s products in the market competition have to go through the price war, service warfare, quality warfare and brand war process, subject to a variety of internal and external factors, different product markets launched several “war” Order and extent may vary, but with the growing convergence of information technology in terms of technology, quality and cost, service has become an important means for IT vendors to implement their brand strategy.