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十几年不遇的严冬,并没有阻止2002岁末青岛商界的繁荣:节日经济无比红火,跨国零售业巨子们新店开张热热闹闹,后来者店铺建设如火如茶。而对早已习惯了各大跨国连锁超市进驻的青岛人而言,由阳光集团等几家股东共同投资成立的青岛阳光百货股份有限公司无疑更是一个新的期待。作为一家高级百货店,它更能让人产生憧憬,比如它的时尚奢华,比如它的富丽前卫,比如……但与那些以来势汹汹的姿态抢滩青岛的零售业大腕形成鲜明对比的是,阳光百货进驻青岛显得平和从容。这与企业的定位有关,也将会决定企业某些与众不同的特质——
The hard winter of more than a decade did not stop the prosperity of the business community in Qingdao at the end of 2002: the festival economy was extremely prosperous, the multinational retail giants opened new stores and the later shops were built like fire. For those Qingdao people who have been accustomed to stationing major multinational supermarket chains, Qingdao Sunshine Department Store Co., Ltd., jointly invested by several shareholders such as Sunshine Group, is undoubtedly a new expectation. As a high-end department store, it is even more people have a vision, such as its fashion luxury, such as its magnificent avant-garde, such as ... But with those menacing men in charge of beach retailers in sharp contrast to the sunshine, the sun Department Stores stationed in Qingdao seemed calm and calm. This relates to the positioning of the business and will also determine some of the distinctive qualities of the business -