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中国需要自己的世界名牌,中华民族需要自己的世界名牌企业只有通过管理创新,建立卓越的运营体系,才可能实现持续发展,实现基业长青,才能创出持久的品牌现在海尔正在实施“三步走”战略,也就是走出去、走进去、走上去。走出去,就是出国创牌;走进去,就是要成为本土化企业;走上去,就是要成为当地的世界名牌
China needs its own world famous brand, the Chinese nation needs its own world famous brand enterprises Only through the management of innovation, the establishment of an excellent operating system, it is possible to achieve sustainable development and achieve sustainable development in order to create a lasting brand Now Haier is implementing Walk "strategy, that is, go out, go in, go up. Going out, that is, going abroad and creating a brand; go in, is to become a localization business; go up, is to become a local world famous brand