作为联结媒体与受众的桥梁,新闻热线越来越受到媒体的重视。近年来,我国不少媒体投入了大量的人力、物力和财力来开展新闻热线工作,在拓宽新闻信息源、了解受众需求等方面取得了显著的成绩。这是我国媒体在激烈的新闻竞争中的战略调整,也是我国媒体更加正确地认识和处理传受关系的体理。尽管如此,就新闻热 As a bridge between the media and the audience, the hotline is getting more and more media attention. In recent years, many Chinese media have invested a lot of manpower, material resources and financial resources to carry out news hotline work. They have made remarkable achievements in broadening the sources of news information and understanding audience needs. This is a strategic readjustment by our country’s media in the fierce news competition and is also a mechanism for our media to more correctly understand and handle the relations between the two countries. In spite of this, the news is hot