日本国内的玩具零售商店多达七、八千家,竞争是非常激烈的。玩具商为了生存与发展,就须了解消费者对玩具的购买心态,把握顾客的需求,减少库存,以获取最大利润。这里充满了精明的经营之道,下面介绍几例。一、温馨亲切顾客第一位于东京吉祥寺的“阿婆的百宝箱”玩具店,开业仅两年,就以独特的店名和亲切温馨的经营手段赢得了“玩具神童”的美 There are as many as seven or eight thousand toy retail stores in Japan, and competition is fierce. In order to survive and develop, toy companies must understand the mentality of consumers in purchasing toys, grasp the needs of customers, and reduce inventory in order to maximize profits. Here is full of smart management, here are a few examples. First, warm and gracious customer The first “Apothecary Treasure Box” toy store in Tokyo Kichijoji won the beauty of “Toy Prodigy” with a unique store name and warm and friendly business methods only two years after its opening.