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由雅诗兰黛集团1992年倡导发起的粉红丝带乳腺癌防治运动,至今已开展了22年,并成为全球最有影响力的健康公益活动之一。而“粉红丝带”也已成为全球乳腺癌防治运动的标志。目前,粉红丝带乳腺癌防治运动已在70多个国家和地区展开,募集了超过5,300万美元的资金支持全球性研究、教育和医疗服务,其中4,200万美元用于支持乳腺癌研究基金会(BCRF)在世界各地的166个研究项目。
The Pink Ribbon Breast Cancer Prevention Campaign launched by Estee Lauder Group in 1992 has been carried out for 22 years and has become one of the most influential health charity activities in the world. And “Pink Ribbon ” has also become a symbol of the global campaign of breast cancer prevention and control. At present, Pink Ribbon Breast Cancer Prevention Campaign has been launched in more than 70 countries and regions, raising more than 53 million U.S. dollars to support global research, education and medical services, of which 42 million U.S. dollars are to support the Breast Cancer Research Foundation (BCRF ) 166 research projects around the world.