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北京销售强化市场研判,掌握经营主动权,在完成上半年经营任务的同时,效益上减亏1.4亿元。就如这7月的北京,繁花锦簇、绿树成荫,中国石油北京销售的经营销售工作捷报频传。今年以来,北京销售紧紧围绕增量创效的这条主线,强化市场研判,深化资源运作,推进油卡非润一体化营销,上半年总销量同比增长5.6%,纯枪汽油同比提升6.5%,非油收入同比提高36.3%,非油利润同比提高47.4%,不仅完成了上半年的经营任务,而且在销售公司大部分亏损的情况下效益上减亏了1.4亿元。
Beijing market research to strengthen market assessment, control of business initiative, in the first half to complete the task of operation at the same time, the benefit reduction of 140 million yuan. As in July this year, Beijing, flowers, tree-lined, PetroChina Beijing sales of sales and marketing success. Since the beginning of this year, Beijing has tightly focused on this main line of increment and efficiency, strengthened market research, deepened the operation of resources and promoted the integrated marketing of non-profit oil cards. In the first half of this year, total sales volume increased 5.6% YoY and pure gun gasoline increased 6.5% Over the same period of the previous year. Non-oil revenue increased 36.3% YoY and non-oil profit increased 47.4% YoY, which not only fulfilled the operating tasks of the first half of the year, but also realized a profit reduction of RMB140 million in the event of a majority of sales companies’ losses.