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题记7月11日,在2011年福利彩票年中分析会上,民政部副部长窦玉沛强调要“大力推进福彩文化建设,努力增强又好又快发展软实力”。在总结推广各地行之有效的经验做法时,他指出内蒙古开通了覆盖全区的投注站点视频宣传系统,广泛传播福彩文化,成效显著。同时指出:“在福彩文比建设中,要重视利用现代高科技手段的实现方式和内容创新,强调公益性与娱乐性有机融合,努力培育福彩文化的新业态,推动价值取向、内容形式、游戏玩法、传播手段、体制机制创新”。内蒙古所开通的网络视频宣传系统,无疑是一个很好的范例!其做法可圈可点可资可鉴。
Inscription on July 11, at the 2011 Welfare Lottery mid-year analysis meeting, Vice Minister of Civil Affairs Dou Yupei stressed that “we should vigorously promote Welfare Cultures and strive to enhance soundness and rapid development of soft power.” In summing up the promotion of proven experiences around the practice, he pointed out that Inner Mongolia has opened a coverage of the region’s betting site video publicity system, widespread Welfare Cultures, with remarkable results. At the same time, he pointed out: “In the construction of Welfare and Cultural Welfare, we should attach importance to the realization of ways and content innovations by means of modern high-tech means, emphasize the organic integration of public welfare and entertainment, strive to cultivate a new format of Welfare and Culture, promote value orientation, content, Gameplay, means of communication, institutional innovation ”. Inner Mongolia opened the network video publicity system, is undoubtedly a good example! Its approach is worth learning.