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编者按:2013年10月,新闻出版广电总局向各大卫视下文,规定每家卫视每年新引进版权模式节目不得超过一个,黄金档歌唱选秀节目只保留一档,这个文件被人称为“加强版限娱令”。“加强版限娱令”的颁发给当前泛娱乐化的卫视综艺节目状态一个当头棒喝。同时又恰逢各卫视的广告招商季,这让许多卫视措手不及,甚至倒逼他们的明年编排将紧急洗牌。而对于黑龙江卫视来说,“加强版限娱令”却没有成为限制。这不仅仅源自黑龙江卫视一以贯之的以自制节目为主的编排思路,主打喜剧节目的频道定位,更主要的是由于黑龙江卫视将在2014年实行的一个重大举措:建设中国电视的“三个第一平台”。在10月22日召开的黑龙江卫视北京媒体推介会上,黑
Editor’s note: In October 2013, the Administration of Press, Publication, Radio, Film and Television issued the following article to each major TV station, stipulating that no more than one new program should be introduced into each TV program each year. The golden program of singing and singing only retains one file. This document is called “ Limited entertainment Order ”. “Enhanced version of entertainment limited edition ” issued to the current pan-entertainment satellite television variety show status a go-getters. At the same time coincides with the advertising quarter of all TV, which makes many of the TV by surprise, or even forcing them to schedule an emergency shuffle next year. For Heilongjiang Satellite TV, “to strengthen version of entertainment limited edition ” has not become a restriction. This is not only from Heilongjiang Satellite TV, a consistent arrangement of home-based programming ideas, the main channel positioning comedy programs, more importantly, due to Heilongjiang Satellite TV will be implemented in 2014 a major move: the construction of China’s television “three The first platform ”. Heilongjiang Satellite TV in Beijing on October 22 media promotion, black