论文部分内容阅读
标志设计作为企业视觉识别系统中基础部分的三大要素之一,在很大程度上影响企业的视觉宣传力。其中,色彩是标志可视化的第一印象要素。科学、合理的利用好色彩在标志中的应用将能最大程度的诠释标志的艺术魅力。
As one of the three main elements of the enterprise visual identity system, logo design greatly influences the visual publicity of enterprises. Among them, the color is the visual impression of the first impression element. Scientific and rational use of color in the logo application will be able to interpret the symbol of the greatest artistic charm.