“媒体创作实践”课程是众多传媒学校大多数专业都开设的一门非常重要的创作性实践课程,开设这样一门实践性课程,可以提高学生学习理论知识的积极性,更能提高其应用理论知识的能力,对传媒学校培养应用型人才具有较重要的意义。本文针对当前媒体创作实践教学的实际,提出将教学管理重点从重视课堂教学转为课堂教学与实践相结合进行,以促进学生在学习理论知识的基础上,更加努力参加创作实践活动。通过管理和监督教学过程,规范学生的课程学习习惯,转变学习观念和方法,从而提高创作能力。 “Media Creation Practice ” course is a very important creative practice course which is open to most major in many media schools. Offering such a practical course can improve students’ enthusiasm in learning theoretical knowledge and improve their application The ability of theoretical knowledge is of great importance to cultivate applied talents in media schools. In view of the actual practice of current media creation teaching, this paper puts forward that the focus of teaching management should be changed from focusing on classroom teaching to classroom teaching and practice so as to promote students to work harder to participate in creative activities based on the study of theoretical knowledge. Through the management and supervision of the teaching process, standardize the students’ curriculum learning habits, change the learning concepts and methods, thereby enhancing creative ability.