不久前,黄晓明、张静初、徐静蕾、任泉、罗永浩等名人纷纷发微博表示参与微信公众号“新世相”策划的中国版“丢书大作战”。该活动把10000本书丢在北京、上海、广州的地铁、飞机和顺风车上,呼吁全民读书。活动中的每本书都经过特别加工:除封面上贴有“丢书大作战”的醒目书贴及活动简单说明外,扉页还贴有每本书专属的独立二维码,扫码可了解这本书的“漂流”轨迹,每一个捡到这本书的读者都可以看看之前的读者留 Not long ago, Huang Xiaoming, Zhang Jingchu, Xu Jinglei, Ren Quan, Luo Yonghao and other celebrities have made microblogging that participate in the WeChat public number “New World phase ” planning the Chinese version “lost book big battle ”. The activity dropped 10,000 books in Beijing, Shanghai, Guangzhou’s subway, airplanes and windshields and called for universal reading. Each book in the activity is specially processed: in addition to the eye-catching bookmarks and activities that contain “big book-losing” on the cover, the title page is also affixed with an independent two-dimensional code Understand this book “drifting ” trajectory, every reader who picked up the book can look at the previous readers stay