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随着当今世界互联网技术的迅猛发展,网络舆情就可以通过多种不同的途径进行传播,如现在最火最流行的博客、网络论坛(如天涯)、最为普及的QQ群、以及各大主流媒体的主流网站等,它们拥有强大的舆论影响力、广大的渗透力以及独特的流动性和互动性等特点,使得正常生活中的一般问题可以热点化、普通问题可以政治化、简单问题变得复杂化、局部问题可以全局化、个体问题扩展到公众化,从而使得网络舆情成为社会各界关切的问题。本文主要给出网络舆情的成行因素,并在此基础上给出了相应的网络舆情的相关管理应对措施。
With the rapid development of Internet technology in the world today, online public opinion can be disseminated in many different ways. For example, the hottest and most popular blogs, online forums (such as End of the World), the most popular QQ group, and the major mainstream media Mainstream websites, etc. They have strong media influence, extensive penetration and unique characteristics such as liquidity and interactivity, so that the normal problems in normal life can be hot-spotted, the ordinary problems can be politicized, the simple problems become complicated Localization can be globalized and individual problems expanded to publicity, making the online public opinion a matter of concern to all sectors of society. This article mainly gives the network public opinion into the line factor, and on this basis, gives the corresponding network public opinion related management countermeasures.