辩证营销是运用唯物辩证的方法来进行营销、展销、促销、热销的一种有效手段,只有掌握了辩证的方法,才能把握市场动态,在察觉问题、分析问题、处理问题中,用多种思维方式,如逆向思维、横向思维、跳跃思维、顺理思维,逻辑思维等,以增强想象力和创造性,在解决问题,提高效益,增加企业知名度上大显身手。可 Dialectical marketing is an effective means of using the method of materialist dialectics to carry out marketing, exhibition sales, promotion and sales. Only by mastering the dialectical methods can we grasp the market dynamics, and in the process of spotting problems, analyzing problems and handling problems, Way of thinking, such as reverse thinking, horizontal thinking, jumping thinking, logical thinking, logical thinking, in order to enhance the imagination and creativity, in solving problems, improve efficiency and increase business visibility. can