神形兼备的传承与创新,不仅提高了茅台酒的生产效率和经济效益,还使茅台品牌得到了有效延伸。国酒文化传统中国酒文化源远流长,是中国文化一个很重要的组成部分,酒文化也是世界文化的一部分。如果说中国经济正在崛起,势必中国文化也将崛起,最终也将有一批企业借助文化的崛起开拓自己的市场。从目前的上市公司看,能代表中国本土文化的公司不多,茅台算一个,还有五粮液、同仁堂、白云山等。之所以说茅台酒能 Inheritance and innovation of both the god-shaped, not only improve the production efficiency and economic benefits Maotai, Maotai brand has also been an effective extension. National wine culture tradition Chinese wine culture has a long history, is an important part of Chinese culture, wine culture is also part of the world culture. If China’s economy is rising, it is bound to rise in Chinese culture. In the end, a batch of enterprises will also develop their own markets through the rise of culture. Judging from the current listed companies, there are not many companies that represent the local culture in China, one in Maotai, and Wuliangye, Tong Ren Tang and Baiyun Mountain. The reason that Maotai can