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四、参与展览1.参观者观察尽管展览设计分析标准的广义表(表一)使用了一套宽泛、可重复的问题来判断展览设计的效果,但它并不能衡量参观者对展览的满意度。因此,我们需要借助另一种展览分析的方法来探询参观者与展览的互动。这种方法基于对参观者观展行为的观察。典型的参观者行为源自于三种背景的互动(个人的、社会的和实体的),这些互动造就了完整的展览体验。这综合了个人的知识与预期,其他参观者(包括
Participation in the Exhibition 1. Visitors ’Observations Although the generalized form of the exhibition design analysis standard (Table I) uses a broad and repeatable set of questions to judge the effectiveness of exhibition design, it does not measure visitors’ satisfaction with the exhibition . Therefore, we need to use another method of exhibition analysis to explore the interaction between visitors and the exhibition. This method is based on the observation of visitors’ performance. Typical visitor behavior stems from three contextual interactions (personal, social and physical) that create a complete exhibition experience. This combines personal knowledge and expectations with other visitors (including