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一年来的办报实践使我们深深感到,要发挥一张地方小报的作用,搞好服务,就必须充分认识它的特点,从而扬长避短,发挥优势。那么,县(市)报纸的特点有哪些呢? 第一,是办给农民看的报纸,从我们天门市的情况看,农村人口占全市总人口的85%;《天门报》85%在农村发行。这两个85%正好说明了我们这张小报应该把农民作为报纸服务的主要对象,提供的信息要适合他们的胃口。否则,这张报纸就会失去最广大的读者基础,信息容量再大,也是无的放矢。
We have been deeply impressed by the practice of running newspapers in the past year that if we want to give play to the role of a local tabloid and do a good job of service, we must fully understand its characteristics, so as to make good use of our strengths and avoid weaknesses and give full play to our advantages. So, what are the characteristics of the county (city) newspaper? The first is to run newspapers for peasants. From our Tianmen situation, the rural population accounts for 85% of the total population of the city; 85% of the Tianmen Newspaper is in rural areas issued. These two 85% shows that our tabloid should be the main target of farmers in the newspaper service, providing information that is tailored to their appetite. Otherwise, this newspaper will lose the most readers base, the information capacity is bigger, it is also without target.