在当前的新媒体时代背景下,随着互联网的迅速发展,网络传播的速度和范围越来越广,传统的报纸传媒正在接受前所未有的挑战。面对互联网在异军崛起的同时其所涵盖的优势和劣势,报纸传媒应该通过对自身理念的创新和采编方式的变革,在网络媒体身上取长补短,继续发挥其无可替代的传播功能作用。 In the current context of the new media era, with the rapid development of the Internet, the speed and scope of network dissemination is becoming more and more widespread. The traditional newspapers and media are taking on unprecedented challenges. Faced with the advantages and disadvantages that the Internet has covered in the rise of the Allied Forces, the newspaper and media should make full use of their respective strengths and weaknesses in online media by innovating their own ideas and adopting editorial and acquisition methods, and continue to play their irreplaceable role of communication function.