对话Q&AQ《新营销》A王郁斌Q:这么多年您一直做影视广告,还有练习书法、画画,这些事情对于您的意义有哪些?A:我想,可以叫做匠心吧,这是我一直在追求的。最近维尚集团设立了一个金匠奖,针对设计师的,就是提倡匠心。匠心是近年才重新流行的。工匠,在中国曾经有段时候是不受人欢迎的。我们今天太强调互联网和互联网精神,但从国家的层面来看,缺失的可能正是实业,包括匠心。关于“匠”字的成语有很多,比如能工巧匠、匠心独具、独具匠心、别具匠 Dialogue Q & AQ “New Marketing” A Wang Yubin Q: For so many years you have been doing television commercials, as well as practicing calligraphy and painting. What do these things mean to you? A: I think it can be called ingenuity. This is what I have been pursued. Weishang Group recently set up a Goldsmith Award, aimed at designers, is to promote ingenuity. Ingenuity is only popular in recent years. Artisans, once in China, were unpopular. Today, we are over-emphasizing the Internet and the Internet. However, at the national level, it is precisely industry that lacks capacity, including ingenuity. There are many idioms about “Carpenter”, such as skillful craftsmen, original ideas, distinctive originality, unique craftsmanship