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在建设“丝绸之路经济带”的大背景下,全国各省区积极采取举措响应国家号召,借助这一重大国家主题宣传本省形象,尤其是作为“狭义丝绸之路经济带”的西北五省。本文采用内容分析法对陕西日报2014年至2015年关于“丝绸之路经济带”的报道进行分析,探讨其在报道过程中所显现的特点、优势以及问题,并由此出发探讨省级党报应该如何在新闻报道中塑造本省形象。
Under the background of building the “Silk Road Economic Belt”, all the provinces and autonomous regions in the country have taken active measures to respond to the call of the country and used this major national theme to publicize the image of the province, especially as the “economic belt of the narrow Silk Road” Five Northwest Provinces. In this paper, content analysis is used to analyze the coverage of “Silk Road Economic Belt ” of Shaanxi Daily from 2014 to 2015, and to explore its characteristics, advantages and problems appearing in the reporting process. Based on this, How the party newspaper should shape its own image in news reports.