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《阿凡达》是一场营销盛宴.也是一场文化盛宴。但是细细品来,却似乎缺了点什么。什么人在这场类似“全民狂欢”的盛宴中缺位了呢?原来是大品牌,是广告主。
Avatar is a marketing feast and a cultural feast. But the finer goods, but it seems that something is missing. What people in this similar “national carnival ” absence from the feast it turned out to be big brands, is advertisers.