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不能只关注市场互动,而舍不得在关怀互动上花钱。别忘了,超级销售员是怎样炼成的,他们把销售和服务结合在一起,这就是精妙之所在所有的汽车公司在作战略规划的时候都想着不仅要提高销量还要提高市场份额。市场份额是比汽车销量更有野心的事情。市场再怎么扩大,市场份额只有100%,每一家都要提高市场份额,份额从哪里来?只能从别人头上抢。抢的办法之一就是多设经销网点。
Can not just focus on market interaction, but reluctant to spend money on care and interaction. Don’t forget, how super-salespeople are made, they combine sales and services. This is where the subtleties are. All car companies are thinking about not only raising sales but also increasing market share when they are doing strategic planning. Market share is more ambitious than car sales. How does the market expand again, the market share is only 100%, every family must increase market share, where does the share come from? Can only grab from the head of others. One way to rob is to set up more distribution outlets.