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报纸等传统媒体只能是拥抱新媒体,走媒体融合之路。全球第一互联网大报《赫芬顿邮报》的创始人赫芬顿曾说:“未来的新闻,将是由旧媒体人拥抱新媒体和新媒体公司采纳旧媒体做法而形成的混合物。传统媒体无需妄自菲薄,权威性和公信力是在互联网洪流中屹立的根基,只要以全新姿态和面貌拥抱新媒体,就不难在资讯爆炸的时代胜出一筹。”
Traditional media such as newspapers can only embrace new media and take the road of media convergence. Huffington, founder of the Huffington Post, the world’s No. 1 Internet newspaper, once said: “The news of the future will be a mixture of old media people embracing the old media practices of new media and new media companies. Traditional media need not be superfluous, and authority and credibility are the cornerstones of the torrent of Internet. As long as they embrace new media in a new attitude and appearance, it is not difficult to win the news explosion era. ”"