业主的文化诉求是什么?《房地产导刊》:地产中的文化和一般的文化有什么不同?潘明朗:我一直关注地产中的文化问题,但是我的“文化”和你的理解可能不一样。文化不能脱离人,是人的生存和需求心理。“地产文化”不是表面的东西,也不单纯代表休闲和品位。它是人的生活和生活形态的代表。不是看哪个东西好就把它引进来,把个好看的雕塑搬到小区来,并不代表这里有了文化,文化是整个产品从本质上切入的东西。比如说CBD的房子和郊区的别墅,同样都是毫宅,它的居住方式和生活方式很不一样。这涉及到深层次的问题。 What is the cultural appeal of the owners? “Real Estate Magazine”: What is the difference between real estate culture and ordinary culture? Pan Minglang: I have always been concerned about the cultural issues in real estate, but my “culture” and your understanding may Different. Culture can not be separated from human beings, it is the survival and psychological needs of people. “Real estate culture ” is not the surface of things, nor simply represent leisure and taste. It is the representation of human life and life style. Not to see what good to bring it in, the beautiful sculpture moved to the community, does not mean that there is a culture here, culture is the entire product essentially cut into things. For example, the CBD house and suburban villas are also houses, and they live in very different ways of living. This involves deep questions.