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提高品牌知名度是企业竞争的重要内容之一,而广告宣传则是提高品牌知名度不可或缺的武器。适度的广告宣传是提升企业品牌知名度强有力的保证。保温杯十大杯业品牌——华亚杯业于2012年7月携手天晴传媒和央视,迈出了品牌宣传的重要一步。在华亚杯业2012年销售旺季到来之前,天晴传媒与浙江华亚杯业举办了盛大而隆重的央视宣传签约投放仪式。至此,华亚杯业央视黄金时段广告投放正式生效,这标志着华亚杯业在企业发展道路上迈出了崭新而重要的一步。
Raising brand awareness is one of the most important aspects of business competition, while advertising is an indispensable weapon to increase brand awareness. Moderate advertising is a powerful guarantee to enhance corporate brand awareness. Ten cup industry brand mug - China and Asia Cup industry in July 2012 together with Clear Media and CCTV, has taken an important step in branding. Before the arrival of the sales season of Hua-Ya Cup in 2012, Fine Media and Zhejiang Hua-Ya Cup held a grand and solemn CCTV launch ceremony. At this point, Hua Ya Cup CCTV prime time advertising put into effect, which marks the Hua Ya Cup in the enterprise development path has taken a brand new and important step.