本文从中国民航运输业的现状出发,面对中国航空公司目前的困境,针对中国民航销售渠道如何规范化,以提高客座率,最终提高企业经济效益这一重要问题,从理论到实际进行较为深入的分析和研究。并对推广 BSP 过程中不可忽视和亟待解决的问题做了进一步的探讨。 This article from the current status of China's civil aviation transportation industry, the face of the current predicament of Chinese airlines, China's civil aviation sales channels for how to standardize, in order to improve passenger load factor, and ultimately improve the economic efficiency of this important issue, from theory to practice more in-depth analysis and research. And to further promote the BSP process can not be ignored and problems to be solved further.