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“互联网+”概念的提出,促进了许多传统产业的转型升级,也为中小企业发展跨境电子商务带来了机遇和挑战。本文以中小企业为研究对象,综合分析了中小企业在发展跨境电子商务过程中遇到的问题并提出了相应的对策建议,为中小企业更好的开展跨境电商业务提供参考。
The introduction of the concept of “Internet + ” has promoted the transformation and upgrading of many traditional industries and brought opportunities and challenges to the development of cross-border e-commerce for SMEs. This article takes SMEs as the research object, and comprehensively analyzes the problems encountered by SMEs in the development of cross-border e-commerce and puts forward corresponding countermeasures and suggestions for SMEs to better provide cross-border e-commerce business reference.