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现代副刊的诞生是作为主体的正刊进行自我革新的产物。《申报·自由谈》的问世便是如此。《申报》编辑理念的创新、编辑水平的增强为《自由谈》提供了丰富的人才资源;《申报》出版与发行宗旨的大众化转型为《自由谈》奠定了坚实的读者基础;《申报》的综合改革扫清了副刊编排的理念障碍;《申报》市场化运作的经营策略解决了《自由谈》的运作资本瓶颈;《申报》的版式设置为《自由谈》提供了最初的范式。
The birth of modern supplements is the product of the main issue of self-innovation. This is the case for the advent of “declaration and free talk.” The innovation and editorial level of “Shenbao” has provided a wealth of human resources for “free talk”. The mass transformation of the purpose of “Shenbao” publication and distribution has laid a solid foundation of readership for “freedom talk.” The comprehensive reform cleared the ideological barriers of the supplement organization. The operation strategy of “declaration” market operation solved the operational capital bottleneck of “freedom talk.” The format of “declaration” provided the initial paradigm for “free talk.”