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近年来,务川提出了“到仡佬源头·访千年古寨·结九天福缘·读万古丹砂”的旅游口号,努力营造“中国的务川、世界的仡佬”的品牌形象。务川已成功的举办了“中国·贵州(务川)仡佬文化旅游节”、“仡佬族吃新节”、“仡佬民族运动会”等大型旅游节事活动,有效的宣传了务川仡佬族民俗旅游,开发了许多具有一定影响力的景区、景点,带动了当地经济的发展。本文从四个方面通过分析了节事活动对务川仡佬族民俗旅游的推动作用。的推动,提出了开展务川仡佬族节事活动的策略和建议。
In recent years, Wuchuan has put forward the tourist slogan of “From the Source to the Gelao, Visit to the Ancient Guzhai for a Thousand Years, End the Benefit for the End of Nine Days and Read the Wansan Dansan,” and strive to create a brand image of “China’s Wuchuan and the world’s Gelao”. Wuchuan has successfully held large-scale tourist festival activities such as the “China Guizhou Tourism (Muan Chuan) Gelao Cultural Tourism Festival”, the “Mulam Eating New Year”, and the “Gelao National Games” and other effective publicity campaigns The Mulao Gelao folk tourism, the development of a number of influential scenic spots, attractions, led the local economic development. This article analyzes the promotion effect of festival activities on Mulan folk custom tourism from four aspects. , Put forward the strategy and suggestion to carry out Mulan Mulao Festival activities.