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韩剧传播到国内已近20年,国内观众通过韩剧对韩国有了一定的了解。近年来韩剧受用研究与效果研究较多,但比较研究较为匮乏。以往比较研究大多以收视韩剧现状及收视后人们变化为主题,与此相比此文以延边大学汉族与朝鲜族学生为样本,采用了文献研究与实地调查方法,对韩剧评价与国家形象认知进行了比较研究。比较汉族与朝鲜族大学生收视韩剧形态、韩剧评价、国家形象的认识及相关关系。借鉴韩剧成功经验,中国应努力制作更多深受广大观众喜爱的电视剧,通过电视剧在亚洲乃至世界树立良好的国家形象,在此过程中朝鲜族可发挥重要作用。
Korean drama spread to China for nearly 20 years, the domestic audience through the Korean drama has a certain understanding of South Korea. In recent years, there have been many studies on the use of Korean dramas and their effects, but comparative studies are scarce. In the past, most of the comparative studies focused on the status quo of viewing the Korean drama and the changes of people after the audience. Compared with the Han and Korean students in Yanbian University, this article uses the methods of literature research and field investigation to evaluate the performance of the Korean drama and the national image Conducted a comparative study. Comparing Han and Korean college students’ views on Korean TV station’s ratings of Korean drama, evaluation of Korean dramas and national images, and their correlations. Drawing on the successful experience of the Korean drama, China should make every effort to make more popular TV series popular with the audience and establish a good national image in Asia and the world through TV dramas. In this process, Koreans can play an important role.