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信息传播领域中,在报刊、广播、电视、网络等多种传播媒体共存的平台上,广播的竞争势头似乎不那么强劲。然而,广播也有着其他媒体所不具备的优势;在广播系统中,并不缺乏佼佼者。成功者们是如何把广播事业搞得虎虎有生气的?其中必有可贵的经验值得借鉴。本期在“广播沙龙”专栏中发表的5篇文章,从不同角度、不同侧面就广东电台“城市之声”开播5年来的实践作了总结和分析。
In the field of information dissemination, the competitive momentum in broadcasting seems less robust in the coexistence of a variety of media, including newspapers, radio, television and the Internet. However, broadcasting also has advantages that other media do not have; there is no lack of leader in broadcasting systems. How do successful people make the broadcasting industry angry? Among them, valuable experience is worth learning. The five articles published in the “Radio Salon” column in this issue are summarized and analyzed from different angles and different sides on the practice of “Voice of the City” of Guangdong Radio five years since it was started.