提高舆论引导能力笔谈新时期的各级党委机关报,一方面拥有壮大主流舆论的广阔空间,另一方面又面临多元媒体竞争的挑战,这就亟需回答一个具体而严肃的课题:如何在当今媒体多元,信息放量,受众自主选择性极强的新背景下,巩固其主体地位,壮大其主流媒体力量,以更高的水平引导新闻舆 Improving the Guiding Capability of Public Opinion On the one hand, the organ of party committees and organs at various levels in the new era has the broad space to grow the mainstream public opinion; on the other hand, it faces the challenge of multi-media competition. This urgently needs to answer a specific and serious question: Under the new background of diversified media, abundant information and extremely selective independence of the audience, consolidate its dominant position and expand its mainstream media power to guide the news media at a higher level